AUDIOPOOL is a fan-powered electronic music discovery platform for new and unreleased music that brings artists, fans, DJs, curators and the wider music industry together around a live chart. UG Strategies (UGS) serves as Global Agency of Record for Audiopool.
Woodstock Cannabis is a lifestyle brand and product line that celebrates the peace, love, and counterculture ethos of the legendary 1969 music festival. It spans licensed cannabis flower, vapes, and THC-infused beverages. UG Strategies (UGS) serves as a Culture, Sales, and Marketing Agency for Woodstock Cannabis in the New Jersey, New York, and Long Island territories.
ATOMIKA – a classified interstellar transmission from the desert – is an experimental, annual gathering that fuses immersive art, deep inquiry, and powerful music within and around a Cold War era nuclear missile silo outside Roswell, New Mexico. UG Strategies (UGS) serves as Global Brand Partnership & Media Agency of Record for IMXP Immersive Experiences.
Durham Bottling Company (DBCo.) is a 16,000-square-foot coworking hub and event venue located in a historic 1914 industrial warehouse in East Downtown Durham, North Carolina. Since 2021, it has served as a dynamic workspace for entrepreneurs, nonprofits, and creatives. UGS serves as Brand Creative and Event Production Agency of Record for Durham Bottling Company and the 506 Live Platform.
CBGB Festival – New York City’s celebration of legendary underground punk, hardcore, and new age, returns to Under The K Bridge Park in Brooklyn this September featuring: Morrissey, Interpol, Patti Smith, and more. UGS serves as Sponsorship & Partnerships Agency for LVE Music and The Bowery Presents.
A once-in-a-lifetime journey along the Nile under a total solar eclipse, weaving ancient wisdom with music, art, and future innovation in the cradle of civilization, August 2, 2027. UG Strategies (UGS) serves as Global Brand Partnership & Media Agency of Record for IMXP Immersive Experiences.
UGS has partnered with WeGroup and Ultra Worldwide to produce the 2027 Winter Music Conference (WMC) and Miami Music Week, uniting global electronic music, tech, and lifestyle brands under one cultural platform in downtown Miami next Spring.
UGS is working with Icelandair and Sena Live to produce an international artist and cultural exchange program through the annual Iceland Airwaves Music Festival & Conference, connecting global talent and creative communities, for the annual Fall conference and music festival in downtown Reykjavík.
UGS serves as the creative and production agency behind Bull City Summit (BCS), an annual showcase and business conference celebrating innovation in music, art, science, and technology, held in Durham, North Carolina.
UGS is partnered with the New Colossus Festival, the emerging music talent showcase and industry conference that takes place annually in New York City’s Lower East Side, for partnership support and electronic music programming.
